Extra: Research into magaziene front covers

I have selected four magazine front covers all of which are from a different film magazine makes. I decided to research four different makes of film magazines because I wanted to look at the differences and similarities between each magazine. I could then look at what features may be required for my own front cover.

Front Cover 1

This is a front cover from Entertainment Weekly. Entertainment is in big lettering whilst the Weekly part of the title is in smaller lettering engraved in the Entertainment part of the title. This is quite an effective use of the title because the large one word Entertainment catches the audiences eye quickly as they may not initially see the weekly part of the title. If you had Entertainment and Weekly both in big lettering for the title, then the title wouldn't be as effective as the audience would have to read both words before they could see what is going on, on the rest of the magazine. I also think that by having two large words for the title would take up space on the front cover for other aspects such as the main picture and sub titles which are also important parts to draw in the audiences attention.

There is a limited colour scheme in this front cover which consists of blue, white, greys and a very small amount of dark red. The title is in blue along with the number 39 advertising how many films which feature in the magazine. As the rest of the poster is in a mix of similar white and grey colours, these two titles in blue stand out from the rest of the writing on the page. 

The font is also quite big on the main and information title which is another aspect which catches the audiences eye. 

The sub title of the magazine Holiday Movie Preview is also featured in a big font which is placed directly below the main title which is shown at the top of the page. An actors Johnny Depp is also shown in the white colouring and large font. This could suggest that the actor is a popular actor, so anyone who glances at the magazine will see his name and a photo of his profile as the character he portrays in the film and may want to find out more about the new film the actor has starred in. This may tempt the audience into buying the film.

Front Cover 2

This is a magazine front cover from the film magazine Total Film. This front cover is immediately eye catching due to the use of bright colours on the magazine front cover. The magazine title Film is in white with the Total part is engraved in the F of the Film title. 

The sub title Comic-book movie preview! is in a large font with a bold yellow colour. This sub title stands out more than the magazine title. This may have been done to engage the readers by instantly telling them that there is a movie preview in comic book style. The use of the exclamation mark suggests that what it is stating is a big thing and maybe something which people have been waiting to get a glimpse of it the Spiderman film is a new big film coming out. 

You can tell just by looking at the magazine that one of the main subject of the magazine is Spiderman as the Spiderman character is featured on the front cover. 

There is a lot to look at on this front cover which makes it look quite interesting. There is part of the comic book preview strip from the new Spiderman along with a few sub headings telling the reader the main films and aspects which are featured in the magazine. 

I have noticed with the Total Film magazines that most of them have one character as their main picture and usually their heads cover the L in the Film part of the title. This helps to create a professional look on the magazine as you can see that they have taken the time to edit the photo so that only the person is shown and not the background. The background in the magazine has been edited in. By overlapping the picture onto the words allows more space for the picture to be enlarged which would make the magazine front cover more eye catching as pictures usually prove to be more eye catching than words.

Front Cover 3

This film magazine is called Sight & Sound. Unlike the other magazines I have assessed, the film title for this magazine has two words in the title which are of similar size. This could suggest that both words in the title are important and wouldn't really make sense by having one large word with the other being a small word. Unlike the title Entertainment Weekly, the Weekly is relevant as it tells the audience readers that it is a weekly magazine but it doesn't need to be highlighted to the readers attention as the Entertainment part of the title is the important part which is there to grasp the readers attention.

The main colour scheme of this magazine consists of yellow, blue and dark grey colours. The magazine title is written in black writing but has a yellow background. Towards the bottom of the page, there is a film name Cosmopolis written in a blue colour. The main photo again features one character who is clearly the main character of the film Cosmopolis. The colour scheme for this photo is quite dark which could suggest that the film itself may have dark aspects to it. The dark colour of the photo compliments the yellow and blue titles and sub headings as it makes them stand out.

You can clearly see that the photo hasn't been edited that much. This is because the original background on the photo is still there. However, the darkness of the photo may have been adjusted to create a slightly darker effect on the photo. 

Front Cover 4

The name of this film magazine is Empire. I like the use of a single one word title. I feel that it is short, easy to remember and to the point without dragging the audience reader's eyes away from the main subjects listed on the front page which are included in the magazine.

Like the Total Film magazine, the picture has also been edited to partly cover the P and the I of the Empire title. Again this helps to create a professional effect on the title but also it suggests that the film magazine is well known as the readers will know what the title of the magazine is even with the picture partly covering the title.

I find it interesting how the light in the centre of the Iron Man robot has been incorporated into the magazine title. I think it makes it appear quite interesting and eye catching due to the brightness of it without drawing the audiences eyes away from the main picture.

The main picture for this film magazine is an animation. This makes the picture appear bright and colourful which again draws to the readers attention. If they had used the actual metal model of the Iron Man, then I don't think that this picture would have been as effective as there would have been reflections on the metal armour and the bright matt effect wouldn't have been created.

Overall Evaluation

The film magazine title, Entertainment is interesting for this magazine choice. This is because the word Empire doesn't have any relation to film unlike the other three magazines. For example, Entertainment Weekly relates to the entertainment which films give. Total Film, makes reference to the word Film in the title whilst finally, Sight & Sound makes reference to the sight of what you see on the screen and the sound of which you hear from the screen. However, I don't think that Empire is a bad choice for a film magazine title as it creates a sense of power, which could suggest that it is a popular film magazine which features the latest films.

I like the way how front covers three and four have included the film name title as part of the front cover. I think that this is a good aspect to include as the title of a film can also catch a persons eye if it is interesting and to the point. It also begins to hint to the audience bits about what the new film is and the character shown on the main front cover is from that film.

Another aspect I find which draws the readers attention is when the character in the photo is making eye contact with the reader. All thee front covers apart from the third one all have this in common. In the third front cover, the character is wearing glasses so therefore, you cannot see his eyes or make eye contact with him.

Another thing I have noticed with the different makes of the front covers is that depending on the film and theme of it, the title and general colour scheme changes to meet the needs of the film to try and advertise it better.

I like the idea of editing the background out of the main photo, leaving just the character. This is because not only does it create a well thought out professional effect, I also feel that it makes the character stand out more. You also have the opportunity to overlap the character over the title, for example.

Out of all of the front covers, I think that the third magazine front cover is the least eye catching. This is because the dark colours of the photo don't particularly draw to my attention. The first front cover also had dark colours but they were of a lighter grey rather than of a darker grey like the third front cover, so therefore catch my eye more.

The magazine which stands out the most to me is the fourth magazine cover. This is because of the bright white light which is shown. However, I think that the magazine front cover which would suit the genre of my film more would be the first front cover. This is because the colours aren't too bright. Instead, they are of a light grey and blue colour which could suggest a sense of coldness. As my film is a drama and includes as sense of betrayal, I feel that the cold colours would suit my film as it can begin to suggest aspects about the film without giving anything away.